Creating a profitable business means taking into account a number of details that are preferable to the particular enterprise. An important detail in running a casino is music. A certain rhythm engages the customer in the game.
Some poker players ask for tunes to suit their taste. They even make a list of pieces that they think can attract luck. They believe that this technique allows them to win.
The sensational melodies of jazz and tango have become popular due to the musical preferences of frequenters of the gambling houses. Unfortunately for online gamblers, even casinos with live dealer machines fail to recreate the atmosphere, as they only vaguely resemble the real thing.
Casinos are the cradle of music
Often the word ‘casino’ evokes negative associations: losing money, losing money. And no one thinks about the fact that it could be the cradle of musical culture.
There are many stories, legends and myths associated with the place.
According to legend, the tango became famous solely because a guest of a Buenos Aires gambling house liked it. The frank and dynamic love dance, which originated in the working-class areas of the Argentine capital, caught the taste of the rich. The Argentine tango, which absorbed the rhythm of the habanera, became popular all over the world. By the beginning of XX century, the passion for the genre had spread to Europe and America. Cabarets and theatres staged the dance on their stages.
The worldwide recognition of jazz occurred in the same way as tango. In the 1920s casino owners took unpredictable decisions to lure customers. A risky investment was to invite black jazz and blues performers. After all, their presence was considered unworthy of white society. However, the High Society appreciated the work of blacks from the slums. The melodious songs of jazz musicians became popular outside the casino walls.
The role of music in casino life
Whether or not the music is well chosen will tell you the organization’s profits. Gaming house owners trust the choice of music to psychologists. Regardless of whether the establishment offers to enjoy a live performance or puts on a musical recording, experts advise light relaxed music called “lounge”. If players don’t respond to the background music, then the soundtrack is chosen correctly. Psychologists help to develop a music strategy. As a result, changes in melodies and rhythms are unnoticeable to guests. The unobtrusive flow of sound does not distract customers, allowing them to concentrate on the game. The customer has a desire to stay longer. In a room where it is warm, cosy and relaxing. To prolong the pleasure of the adrenaline that fills the body.
Light and music in casinos encourage risk-taking
Researchers have found that the monetary images and sounds of slot machines can directly influence people’s decisions, forcing them to make risky decisions, thus contributing to the development of gambling addiction.
What music do casinos listen to to keep customers interested?
If you’ve ever walked into a casino, you’ll know that music is one of the biggest influences on the guests who enter these exciting places. While some myths suggest that casinos use music to make people stay fixated on the games they’re playing, music is what makes the casino experience more comfortable, allowing them to have fun. One of the many things all casino music genres have in common is that they are exceptionally upbeat and engaging, to allow the customer to have a good time once they’ve taken their seat, rather than focusing on blackjack.
Myths or legends of poker prevent them from enjoying the game. The mood of the mood is an extremely important part of the casino, and so more people are likely to spend more money if they listen to a cheerful song rather than a love ballad. Here, we’ve done a little research to find out exactly what type of music casinos play and who chooses them.
One of the most notable features of casino resorts in Las Vegas is that more often than not they will have a regular musician playing in their casino night after night. Whether it’s Calvin Harris or even Celine Dion, there are a huge number of musicians you can find there. However, that’s not the only thing they rely on when it comes to music in their casino, because without a little background music the atmosphere in the casino will actually be a bit boring.
During the day, during quieter times, some casinos may play what is known as lounge music, which was popular in the 1950s and 1960s. This is defined by its easy listening qualities, and while it may be necessary to create a casino party atmosphere with positive music during the night, during the day some people may wish to relax while gambling.
Music is a huge marketing tool in casinos, and although the myths about hypnotic music are not entirely true, music can actually help change guests’ attitudes to provide the best possible atmosphere for guests. It helps to improve the guest experience and as a result they can stay longer and spend more money.